With a single glance, our brand design effortlessly captures the essence of authenticity and playfulness, weaving together elements that speak to the heart. Our packaging stands out boldly with its striking black backdrop, challenging norms within the healthy snack industry and providing a contrast against the vibrant hues of nature's bounty contained within. Half-raw, half-dried, it showcases the unique selling proposition—minimal processing for maximum flavour and nutrition.

To further elevate the brand's allure, we crafted a curvaceous logo, combining an approachable and sophisticated aesthetic. With deliberate intent, we positioned product descriptions over the main ingredient imagery, symbolically shielding the modesty of our “naked” fruits and vegetables beneath. This design choice underscores the brand's commitment to transparency and integrity.