Our mission was clear: to elevate Wildheart's branding and product packaging to underscore its commitment to purity, showcase its aromas, and establish it as a premium lifestyle brand.
Previously, Wildheart encountered challenges securing coveted shelf space in top-tier retailers due to packaging limitations. To surmount this obstacle, we engineered a line of robust boxes using premium materials, marrying durability with a touch of opulence.
Drawing inspiration from the natural world, we infused the packaging with hues derived from the plants and herbs used in each fragrance. Ethereal illustrations evoke the sensation of scent mingling with the air as the candle burns, as a means of distinguishing between the five distinct ranges and 52 unique products. The revitalized brand identity not only enhances the visibility of the crucial 'organic' claim but also imparts a refined and sumptuous ambience.
With our packaging design, Wildheart's candles transcend mere products, becoming emblems of purity and luxury—a testament to the brand's unwavering commitment to both quality and sustainability.
“Depot Creative surpassed our expectations at every stage of our rebranding and new packaging project. Angela completely understood our market niche and positioning. Depot Creative always maintained 100% energy, interest, and professional commitment to providing the best possible creative outcome. We love our new packaging and have received really positive feedback from retailers and consumers alike.”
Emma Sinclair,
Founder, Wildheart Organics
Whiff of luxury.
In a market saturated with candle brands, Wildheart stands out by prioritizing all-organic ingredients—an exceptional commitment that resonated deeply with us as we approached the task of packaging their exquisite olfactory experiences.
Expertise:
Awards:
A'Design Award:
Indigo Design Award:
