Beauty in geometry
AOE | AUSTRALIA
Our brand identity design for this photography business is based on three classic geometric shapes—a triangle, a circle and a square.
Shapes are a powerful way to communicate; the circle gives us a sense of unity and harmony, the square security and equality and the triangle progression and purpose. All of which, we felt were befitting for a photographer.
We worked in partnership with Vert design to develop the packaging design which consisted of hand-made albums and brass and black timber album cases. The cast brass inlay will ‘better with age’ and we wanted to craft something that would last a lifetime and could be passed on to future generations. The brass inset reveals a small recess in which to keep a memento from the day. The albums and album covers are hot foil stamped, which is followed through on to the stationery items.
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WHAT WE DID
Identity Design | Packaging Design | Structural Design | 3D Rendering | Stationery | Production Management